16/10/15

Aimee Saras, After Lunch at Loewy




“WHO THE HELL IS AIMEE SARAS?!” my partner asked (or precisely shouted) to me, which he finished by a remark, “even the name alone I’ve never heard of.” That was a piece of a story when I was preparing the re-opening Sixteen Denim Scale flagstore at PVJ mall Bandung, 2014. 

Indeed, most people barely knew this attractive woman. And perhaps only a few people who memorized Aimee as one of the hosts in English TV program in one of the national TV channel.

“I want to host English program. But at the end, Indonesian TV programs usually required to be funny. Well, with my character like this, I need something more related with, though it doesn’t have to be affiliated with my image right now,” so she said when I asked why she rarely appears on TV nowadays.

“It is true that my educational background is media. It’s been my long-lost obsession to have a career in broadcasting industry. I’ve been in love with music and burbling since back then. My kind of work that could be still seen to be fit and relatable to what I’m to do. I want to take broadcasting. How I love writing, I love in front of the camera, and that is important I like to talk.”

That was the beginning of my conversation with Aimee, when we met again in a restaurant around Mega Kuningan, Jakarta, a year after I had invited her to Bandung.

15/10/15

A Cup of Ice Tea with Widi Puradiredja

Talk about synthesizer and his collections.


HIS PASSION ON SYNTHESIZER isn’t merely for the reason of its significance in today’s music. When he was listening Michael Jackson and Stevie Wonder (specifically in their early music careers), Widi Puradiredja, now 33 years old, has been also capturing weird unfamiliar sounds on their music. Now dozens of collections has filled his studio and warehouse in Bintaro, Jakarta. Accompanied with Sweet Iced Tea and a pack of cigarettes, I was having a casual talk with Widi about synthesiser.